Monday, August 10, 2009

Web Design Guidelines - Getting The Most From Your Web Designer

By Anne Torres

Talking to the web designer

What should your website look like? Obviously, the vaguer you are, the less helpful your suggestions will be. A good starting place is to look at other websites with a similar subject matter. From these, you can either decide what you like, or, through a process of comparison, realise what you don't want and thus partly recognise what is actually important to you.

Other interesting avenues of approach come through associative thinking: consider movies, books, music and artwork that you think convey the sort of 'feeling' you want from the website. Tell your web designer about them: maybe he can capture some of that je ne sais quoi! Expand your expectations of your website from just a 'look' - maybe it can be a 'feeling', or also a 'sound'; can you get your visitors to imagine the smell of the website? If you are selling flowers online, you may want them to!

Communication is key. This is an adjunct to the point above, but do not be afraid to go into detail for your web designer. Even if he disagrees with some of your stylistic or organisational choices, everything you suggest will communicate more of what you want your website to be. Details about how it should behave tell us a lot about its real purpose and about what makes it unique, just as the style of a piece of writing can tell us something about its larger meaning. There is, of course, a caveat to this advice: if you go beyond suggesting and into dictating; if you only talk and don't listen: then you aren't communicating any more, you're only yelling. You're paying for your web designer's time and yes, he is your employee for the moment. But remember that you are paying him because he is a professional: he may not be an expert in your field, but he is an expert at online presence. It's precisely the fact that you are an expert in your field, which the website is about, and he is an expert in his field, which is designing the website, which makes it so important to meet in the middle when it comes to discussion of the site itself.

You have homework to do!

Content rules the internet. You may have read it before. "Content is king / everything / why they come." Fortunately, this is true. It's what makes the internet useful, and it's why search engines like Google that pay the closest attention to well-ordered and original content are the most-used, and most-useful. Unfortunately, it does mean that you are going to have to do more work for your web site than simply writing an 'About Us' page and hoping web-surfers google your exact company name!

The best web designers will write copy (i.e. words) to go on your website, and they will make it grammatical, attractive, punchy, and all that good stuff. But even the best professional designer can't learn your years of experience and then translate that to the screen.

You have an insuperable advantage: you really know what you're talking about. This means that you should be creating lots of content for your website. Why? ^^^^^ - because "Content is king"! If Googlers search for specialist phrases which are relevant to your business / charity / cottage-industry / photo-album, they should get hits for your website! If they're not, that means that all of your experience in this specific field - all that experience that differentiates you from the rest of the site-owners on the internet - is going to waste.

Technical Analysis Terminology

By Ahmad Hassam

Lets first define what Technical Analysis is. Technical Analysis is the study of historical and ongoing price data through charts, price patterns and chart indicators. Charts display price in time intervals using bars and candlesticks.

Technical Analysis is based on the following assumptions. The most important is that all available information is already impounded in the market prices of the currencies. The second assumption says that prices always move in trends or patterns. The third assumption says that history repeats itself meaning you can predict the future market by studying the past market prices.

Historical studies have shown that once a trend is in motion, it is most likely to continue rather than reverse it. Only a bigger force in the opposite direction can reverse a trend once set in motion. The more one studies chart patterns, the clearer it becomes that reading and interpreting chart patterns are more an art form than a skill in technical analysis.

Charts come in two types: Bar and Candlesticks. Bar charts display price data in vertical lines which represents price action during a given time period. The tip at the top is the high for the period and the tip at the bottom is the low for the period. The open and close are represented by small horizontal dashes called tics. The tic to the left of the line is the open and the tic to the right of the line is the close.

Candlestick charts are similar to bar charts. Like the bar charts, the top of the vertical line represent the high and the bottom of the vertical line represents the low. However, the price action between the open and the close is represented differently by the use of candlestick bodies. A shaded body represents a lower closing below a higher opening. A hollow body represents a higher closing above a lower opening.

The price action above and below the body is referred to as tails or wicks. A forex day trader may use any one of the 3, 5, 10, 15, 30, 60 and 180 minutes charts. A swing and position trader may use a daily, weekly or a monthly chart while doing technical analysis. These charts all use the Greenwich Mean Time (GMT) or the Eastern Standard Time (EST) depending on the software that your broker platform uses. But you can always adjust these times according to your local time.

You need to understand what are markets patterns? What are Uptrends? What are downtrends? And what are sideway trends? Markets expand and retrace constantly. It is the nature of the market to surge and then pause and retrace. Market prices may continue to expand for sometimes either upward or downward.

Trends make a series of peaks and troughs as they move. An uptrend consists of a series of ascending peaks and troughs. A downtrend consists of a series of descending peaks and troughs. A sidways trend consists of a series of horizontal peaks and troughs.

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Success is in YOUR Hands with the Best Multi-Level Marketing Companies

By Art Basmajian

For years, we've trusted television, print, radio, and other media for information. Now , however , you must find - and afterwards pursue - the best multi-level marketing companies to speculate in. This is because the Net has literally become the center of the universe - or at least, the number one source of info for absolutely anything - since it was created.

The Web has changed into a main line tool for work and business, as well as for personal communication. Usually folks browse the Web for info because it holds unlimited info on nearly all that you can most likely think of.

Because folk now do their shopping it has since become a particularly strong business tool. Many are endeavoring to spot the best multi-level marketing companies and drumming the potential they offer. By knowing a little thing or two| bit about the internet, you can already tap into a really intensive client base, comprised of the Earth's millions of Internet users.

To succeed, however, one requires a basic knowledge of the internet, so to assert that it is for everyone seems to be misguiding. You can hire gurus to get your online marketing enterprise off the ground, or you can also do it all yourself. All you know is the time and effort to do so.

In truth, a major number of the multitude of companies online are run by a single individual with a little bit of free time. The immeasurable advantages offered by the best multi-level marketing companies are plentiful. With all the benefits, however, the downsides should also be considered. It is often best to look at both ends of the spectrum.

For one thing, mlm success does not come at no cost, in contrast to what the general public believe. Some drawbacks of web selling include the cost of software, hardware, net site design, upkeep of the site, and online distribution costs. Competitors are also another drawback. Because of the expanse of the potential customer base, you can be sure that competitors are also as expansive.

Your campaign can include media in the shape of pictures, videos, and sounds, and even the look of your internet site's design is also critical. E-mail lists, newsletters, and catalogs are also among the practices of the best multi-level marketing companies that you'll be trained with which to speak with clients. Being available 'round-the-clock is the most significant thing so this is something that you should capitalize on.

Creativity is also a must in order for you to stand out from the competition. You must be in a position to offer something special to give your clients a rationalization to choose you over everybody else.

Always remember that running ads, or sending out direct mails isn't the be all and end all of promotion. The most feasible and the best multi-level marketing companies are out there. Find them, and you find your clients.

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